Measles Communication Tips for Health Professionals

Four quick tips for health professionals to communicate about measles from our webinar last week with the American Public Health Association and the Common Health Coalition: 1️⃣ You can instantly see the measles status of your community by visiting PopHIVE, a population health visualization tool that democratizes access to data, at https://lnkd.in/gDsH5rw2. 2️⃣ Trust is local, and personal. Even and especially when it comes to social media, people want to hear from real people with individual perspectives. Your voice matters. 3️⃣ If you want to get a sense of your community's specific questions and concerns about measles, don't forget to check Reddit! Many local conversations are happening there, and health professionals can make a difference by joining in. 4️⃣ Shame and fear are never motivating when it comes to health decisions. Focus on shared values, such as caring for our neighbors, avoiding medical costs, and keeping kids in school. See the event recording and a list of helpful resources here: https://lnkd.in/eDbAkp3w Thanks to our amazing presenters Chelsea Cipriano, Anne Zink, Katelyn Jetelina, Amanda Kwong, MPH, Nita Mohanty, MD, MS, and Todd Wolynn MD, MMM, FAAP for these tips and insights! Yale School of Public Health American Academy of Pediatrics Public Health Communications Collaborative Trusted Messenger Program Your Local Epidemiologist

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Love these four tips! Local information and local trusted messengers, always so important. Including Reddit as a way to get a handle on what people are thinking is so smart (hmm, has that been studied yet?)! Glad to hear about the webinar from this great group of health communication specialists, I'll watch it this week 😊

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