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Quality Koala

Quality Koala

Technology, Information and Media

Chief Media Quality Officer

Updates

  • Quality Koala reposted this

    🚨 Come join us at Adelaide EMEA! We’re on a mission to redefine how media quality is measured. By empowering top brands to make smarter investments and helping publishers showcase their true value, we’re setting new standards in the industry. Adweek even called Adelaide AU “the attention economy’s most widely recognised metric.” Our goal? To create a more accurate media quality metric that repairs the mess created by bad incentives in digital advertising. If you’re passionate about tackling complex problems and making a real impact, we’d love to hear from you. 📌 Now hiring: Sales Director - UK Sales Director - France Shape the future of advertising—apply today! (Link in comments) #hiring #nowhiring #jobopening #careers #adtech

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  • Quality Koala reposted this

    🚀 Adelaide is hiring across the org!! 🚀 We built AU, the media quality currency trusted by the biggest brands and media owners in the world. 85 people, nearly profitable, continuing to grow fast. Flat org. No middle management, no politics. Everyone is contributing, building and shipping. Here's what we're looking for: 👩💻 VP of Engineering (NYC preferred, remote OK) - Lead our 10-person eng team. Great fit for Sr Directors or recent VPs with hands-on experience building programmatic and/or measurement products. 🛠️ Technical Account Manager (NYC or remote) - Join our 6-person ad ops team running campaign onboarding, QA, and optimization for some of the most famous brands on the planet. 🧑🔬 Data Scientist (NYC or remote) - Own one or more channel models end-to-end on the team that builds the algorithms behind AU. You need deep understanding and curiosity for how adtech works and a desire to make a positive impact on the media industry. 💼 Sales Coordinator (NYC or remote) - A great launchpad if you're early in your career and want exposure to sales, marketing, and account management at a thriving startup...plus you'd get to work with me and Tyler! 🤖 All roles extensively leverage custom AI tools built in-house. Recent hires (including one from an AI-native company) have said they're pleasantly surprised how deeply and well integrated agents and LLMs are at Adelaide. If that sounds like the kind of place you'd like to grow your career then email/DM me, Perry or Marc, or tag someone who'd be a fit! Link to job postings in comments 👇

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  • Quality Koala reposted this

    🪩 🇫🇷 Adelaide is throwing a party for the late night crowd in Cannes! 🇫🇷 🪩 If you've been looking for an excuse to trade the rosé on a yacht circuit for a nightclub with French house until the sun comes up...well you're in luck. AU Après Dark Tuesday @ Glass Club June 23rd | 9pm >> Sunrise Drop in and stay as long as you want with the music you came to the Riviera for and people you actually want to see like Tyler, Alyssa, Christopher, Kaitlin, Holly, Oli, Olivia, JB, Jordan, Sam, Alexa, Lianne, Sarah, Claire, Perry and Marc. Rendez-vous sur la piste! 👇 RSVP link in comments below👇

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  • Quality Koala reposted this

    As the year winds down, we're back with our annual blooper reel! Once again, we set out to make a very serious point about media quality. And once again, our VP of Sales, Zach Kubin, had other plans. Happy holidays from Adelaide—cheers to better metrics, stronger outcomes, and leaving "bad actors" out of media plans in 2026 ✨🎄

  • Quality Koala reposted this

    👀 🚕 Today, Uber Advertising is Launching A Platform-Specific Attention Metric With Adelaide And Kantar! 🚕 👀 Jordan Weiers has spent the the last year building the relationship with Uber Advertising and I happened to meet Edwin Wong randomly in an Uber trying to get to the Nice airport after Cannes. Trains were down. I asked if he wanted to share a car and six months later, here we are! Uber Advertising is the first partner for Custom AU, which will let publishers and media owners incorporate their own first-party data and outcome signals into Adelaide's AU model by integrating rider and ad placement data with brand lift studies from Kantar to connect media quality directly to outcomes. The decision for Jake Kastner and team to build and scale Custom AU globally, after first testing attention with another company, shows real commitment to rigor, transparency, and improving media quality for advertisers...and it's been awesome working with their team to get this live! Huge thanks to James Hercher at AdExchanger for the great coverage! 👇 Article in comments👇

  • Quality Koala reposted this

    🚨 Adelaide's AU Ecosystem just got a fabulous website 🚨 The new platform makes it easy for buyers and sellers to plan and transact based on attention quality and unlock new opportunities for collaboration. 🔑 It's the result of months of hard work by our awesome marketing & design teams and Alexander Luo! Hats off. 🙇♂️ Read more about it and check it out at the links in the comments 👇

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