Tommy Hilfiger’s Post

A star on the field. A force in culture. Travis Kelce joins Tommy Hilfiger as Global Brand Ambassador. Tommy Hilfiger is proud to announce Travis Kelce, three-time Super Bowl champion, as the brand’s newest Global Brand Ambassador and creative collaborator. Known for his confidence, individuality and charisma, Travis will bring his energy to the world of Tommy Hilfiger starting in Fall 2026 and continuing into Spring 2027, alongside a design collaboration reimagining Tommy icons. “Travis Kelce is one of the most magnetic figures in sport and culture today,” said Tommy Hilfiger. “He is at the forefront of a new generation of athletes expressing themselves through style, with a down-to-earth quality that people immediately connect with. I’m excited to see how he brings his fearless, fun-loving and bold take on Prep Made Current to fans around the world.” “I’ve long admired TOMMY HILFIGER as an iconic American brand,” said Travis. “Ever since high school, when I used to ask my mom to buy Sailing Gear jackets, I’ve been drawn towards the brand’s confident style and over the years have respected its ability to be classic and consistent while still evolving. Getting to work with Tommy and put my own twist on timeless pieces, in a way that feels original for today, is a dream come true.” Travis joins a legacy of contemporary icons who have helped shape Tommy Hilfiger’s vision across culture. The partnership reflects the brand’s continued focus on collaborating and co-creating with the artists, innovators and tastemakers defining today’s world. #TommyHilfiger