𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐜𝐨𝐧𝐜𝐞𝐩𝐭 𝐚𝐧𝐝 𝐯𝐢𝐝𝐞𝐨 𝐟𝐨𝐫 𝐒𝐭𝐢𝐜𝐡𝐭𝐢𝐧𝐠 𝐑𝐞𝐜𝐡𝐭𝐞𝐧 𝐯𝐚𝐧 𝐝𝐞 𝐍𝐚𝐭𝐮𝐮𝐫 We kicked off the creative concept for Stichting Rechten van de Natuur last year, and with them as our Friday office buddies, working together was an absolute pleasure. Pretty quickly, one idea took shape: the Green Chair. A simple but powerful symbol that makes visible what’s often missing in decision-making spaces: a seat for nature at the table where policies are made. This idea evolved into a video that follows nature’s journey to that very table, bringing the concept to life for use in their communications. We’re really happy with how it turned out, and excited to see where the Green Chair will go from here (hopefully to many places where decisions are made). A big shout-out to Hustle Creatives for the fantastic production and AI work and for helping bring it all to life.