We launched Throne Science just 3 weeks ago and are already seeing meaningful behavior change. 2 in 3 Throne users improve their hydration within their first 2 weeks. That's incredible. Even better, the users who need it most improve the most. The bottom 30% of hydrators improved by +5.3 points within their first 2 weeks — and 73% of that cohort saw improvement. This is *exactly* why we built Throne – to give people awareness they didn't have before!!! Hats off John Capodilupo for this incredibly cool analysis. This is just the beginning. More to come. And if you wanna improve your hydration, use THRONIE at checkout 🤫
This is what real product signal looks like. What stands out is not just engagement, but measurable behavior change in a short window. That is a much stronger indicator than most early metrics. In SaaS, when you can tie usage directly to outcome improvement, it changes everything. Retention, expansion, even how you think about pricing. Feels like the interesting question now is how that feedback loop compounds as more data comes in and the system gets smarter.
Scott Hickle Congratulations from us at BACKLUND ECOLOGY Working for already 30 years with urine-diverting no-mix toilets in a metabolic shift recycling human nutrients from plate and fork to soil instead of flushing out and waste nutrients we have also for some years advocated for not flushing out golden opportunities to harvest health information from pee and poo in continous health monitoring toilets. https://www.linkedin.com/posts/arnebacklund_cordia360-research-paradigmshift-activity-7450674671458500608-_UzY/?utm_source=share&utm_medium=member_desktop&rcm=ACoAAAMoBVwBErrpTJyKBEOVAY075Jfl1_XWeuU We are looking forward to follow you
I drank more water this morning because of my 68% hydration score!
Saving and extending lives
congratulations on the launch Scott! It's amazing to see Throne's arc, evolve and emerge. Can't wait to see what comes next!
Scott Hickle - 3 weeks in and you already have a cohort study. Most brands at week 3 are still figuring out their packaging. This is a different kind of founder!
Just the beginning.
LFGGGG 💩💩💩
Love this for you Scott
Amazing to see the evolution and watch this application evolve and come to life. Great work team & cheering from TN. 👏🏻