Due to the highly interactive and team-based nature of this role, in-person attendance for most of the workweek (i.e., 3 days or more) is essential for: effective communication including during in-person meetings, strong supervision, real-time problem-solving, and participation in cross-functional initiatives.
Want to make an impact?
Reporting directly to our Chief Customer Officer, the Vice President of Sales – Walmart and Sam’s Club will drive our strategic growth and foster impactful partnerships with this important customer. This role requires a visionary leader with a proven track record of achieving sales excellence and a deep understanding of the dynamic retail landscape.
You will lead a high-performing sales team, inspiring them to exceed ambitious targets while cultivating strong relationships with key stakeholders within Walmart and Sam’s. Your strategic insight will guide the development and execution of innovative sales initiatives that align with our business goals and resonate with consumers' needs.
In this role, you will leverage data-driven decision-making and market analysis to identify opportunities for growth and optimization, ensuring our offerings remain competitive and relevant. Your ability to navigate the complexities of large-scale retail operations will be crucial in positioning our company as a preferred partner.
We are looking for a dynamic leader who embodies our commitment to collaboration, integrity, and excellence. Your passion for sales, combined with your strategic acumen, will be essential in driving our vision forward and creating lasting impact in the retail sector.
NOTE: This position is located in Rogers, Arkansas. We welcome candidates who are local to the area, as well as those who are open to relocating.
Ways you will make a difference
Sales Strategy and Planning
Develop and implement comprehensive sales strategies to achieve revenue and growth targets
Analyze market trends to identify new sales opportunities and ensure the company’s competitive position in the marketplace
Identify and develop growth opportunities at brand, category, and portfolio level
Set sales goals and objectives for both customer teams.
Collaborate on KPIs for our category, supply, and retail organizations supporting the business
Develop a disciplined, data-driven approach to growth partnering with the Category Leadership team
Leadership and Management
Lead, mentor and develop a high performing sales team
Foster a collaborative and results-oriented sales culture
Manage the recruitment, training, and performance evaluation of the sales team
Customer Relationship Management
Establish and maintain strong relationships
Execute regular TTTs, and JBPs with our customer
Lead team through negotiations including contracts and pricing
Address and resolve customer issues and concerns promptly and effectively
Sales Operations
Oversee the development and execution of annual sales plan
Monitor and analyze sales performance metrics and adjust strategies as needed to meet objectives
Collaborate cross functionally to align efforts
Financial Management
Develop and manage the sales budget ensuring optimal allocation of resources
Forecast sales projections and track financial performance against targets
Implement cost control measures to maximize profitability
Market Intelligence
Conduct market research to stay informed about industry trends, competitive landscape and customer preferences
Clearly articulate insights and recommendations to the executive team based on market analysis
Identify and capitalize on emerging market opportunities
Skills that will make you successful
Strong strategic thinking and problem-solving abilities
Excellent leadership and team management skills
Strong track record of successfully collaborating with other functional teams
Executive presence, sharing vision/strategies with senior management
Strong ownership for results and how those results are achieved for the team
Superior negotiation and communication skills
Financial acumen and budget management skills
Ability to build and maintain strong customer relationships
Experiences that will support your success
Bachelor’s degree required. MBA or equivalent advanced degree a plus
Minimum of 15 years of sales leadership experience in the CPG industry
Proven track record of success in leading sales and driving successful outcomes with Walmart and Sam's Club
Track-record of building and developing high-performing teams
Ability to travel to customers, Broker partners, industry events and visit company headquarters
What We Offer
At Ferrara, we’re proud to support our employees by providing comprehensive benefits such as health insurance, dental insurance, a 401(k), and paid time off (PTO). Eligible employees may also receive an annual bonus based on company performance. Learn more about our benefits at https://flimp.live/Ferrara-Candy-2025-OE-QR
Compensation
The salary range for this role is $211,900 - $296,500 annually.
Seniority level
Executive
Employment type
Full-time
Job function
Other
Industries
Food and Beverage Manufacturing
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