Director of Brand Marketing

NatureSweet® is the world’s largest controlled-environment agriculture company and the leading branded tomato company in North America. From tomatoes and cucumbers to peppers, our products are grown year-round in greenhouse environments that deliver exceptional flavor, freshness, and consistency.

But we’re more than a produce company. We’re a company committed to transforming the lives of agricultural workers in North America through industry-leading wages, education, wellness, and career development opportunities. Our unique culture and business model have been recognized by publications including Forbes and Harvard Business Review.

We are looking for our next Director of Brand Marketing

Location: San Antonio, Texas (preferred)

About the role:

We’re looking for a bold, strategic, and consumer-obsessed marketing leader to help shape the future of one of the fastest-growing fresh food brands in North America.

As Director of Brand Marketing, you will help lead strategy and execution that drives profitable growth for the NatureSweet portfolio. This role blends brand storytelling, commercial leadership, consumer insights, innovation, and cross-functional collaboration to elevate brand equity and accelerate business performance.

You’ll work closely with executive leadership, sales, innovation, shopper marketing, communications, and agency partners to create impactful campaigns and breakthrough growth strategies that connect with consumers and customers alike.

What You'll Do

• Lead brand strategy and vision for the NatureSweet portfolio across all consumer touchpoints
• Drive profitable growth by managing brand performance, market share, and brand equity initiatives
• Own and influence the innovation and renovation pipeline using consumer insights, trends, and category data
• Develop and execute integrated marketing campaigns across digital, retail, PR, and shopper channels
• Partner cross-functionally with Sales, Operations, Communications, Insights, and Innovation teams to bring growth strategies to life
• Manage brand P&L performance, forecasting, and investment optimization
• Translate data and insights into compelling business strategies and measurable results

What are we looking for?

• Bachelor’s degree in Marketing, Business, or related field (MBA preferred)
• 10+ years of experience in brand management within CPG/FMCG
• 3+ years of P&L ownership experience
• Strong background in brand strategy, communications, and go-to-market execution
• Experience managing agencies and cross-functional teams
• Fluent English (Spanish preferred)

What We’re Looking For

• Bachelor’s degree in marketing, Business, or related field; MBA preferred
• 10+ years of progressive experience in brand management within CPG/FMCG organizations
• 3+ years of P&L ownership experience and demonstrated business impact
• Proven success leading brand strategy, innovation, and integrated marketing campaigns
• Strong understanding of consumer insights, category management, and go-to-market execution
• Experience managing agencies, and cross-functional teams
• Fluent English; Spanish preferred

What Makes You Stand Out

• You lead with both strategy and execution
• You’re energized by building brands that consumers love
• You combine creativity with analytical rigor and business acumen
• You thrive in fast-paced, high-growth environments
• You know how to inspire teams, influence stakeholders, and turn ideas into action

Why join NatureSweet?

• Help shape one of the most recognized brands in produce
• Join a high-growth company helping redefine the future of fresh food
• Work alongside collaborative teams that value innovation and impact
• Be part of a company that believes business success and social responsibility go hand in hand
• Contribute to a culture that has earned national recognition for leadership and workplace practices

Our Hiring Process

• Introductory conversation with Talent Acquisition
• Interviews with cross-functional and executive leadership
• Business case presentation and panel interview with key stakeholders

At NatureSweet, we are committed to building a diverse, equitable, and inclusive workplace where everyone can thrive. Please note that NatureSweet will never request payment or financial information at any stage of the recruitment process.