Gong

WORST ADVICE EVER “It’s okay to demo on the discovery call.” Huge topic of debate. But we stand by this: Discovery deserves its own spotlight. The second you jump into a demo too early, the call shifts from understanding to pitching. And when you skip real discovery, reps default to feature-dumping instead of uncovering business pain. A great discovery call should answer one thing: Is there actually a problem worth solving here? Because not every prospect needs a demo. And not every deal deserves another meeting. Spend the full 30 minutes digging into pain, urgency, and impact. Then ask: “Who else on your team should join the next conversation?” Now the demo has context. Now it’s tailored. Now you’re selling a solution — not showing features. What’s your go-to discovery tactic?

BEFORE YOU BUY ANOTHER AI TOOL... READ THIS 👀 AI buying is accelerating fast. But too many companies are still evaluating AI based on flashy demos instead of long-term business impact. That’s how you end up with expensive tools nobody trusts, adopts, or uses. In his latest Forbes piece, Gong Co-Founder & CPO Eilon Reshef breaks down four rules leaders should use to separate real enterprise AI value from hype. Swipe through for the 4 rules ➡️ And see the full Forbes article for more: https://lnkd.in/ekg_ZaWS

CHURN LEAVES CLUES 👀 Most teams just don’t catch them in time. The signals are usually there: → stakeholders pulling back → conversations shifting in tone → adoption slowing down But by the time many CS teams act? The renewal is already headed south. Join Gong, Recurly, and Rapid7 for a conversation on how top post-sales teams are building proactive, signal-driven account management strategies to protect and grow NRR. We’ll cover: → The early signals that predict churn → How to prioritize the right accounts → Ways CS + sales teams stay aligned around customer health Register here: https://lnkd.in/gB73iZf8 Featuring Nina Ramadan Patel (Gong), Jillian Bierman (Recurly), and Annissa Peterson (Rapid7)

WE’RE BAAAAACK ✨ Celebrate ‘26 is officially heading to Vegas this September - and tickets are live NOW. This is where revenue teams go all in. On strategy. On execution. On real outcomes. Don’t miss it. Grab your ticket: https://lnkd.in/gbrS7zmf

HELLO FROM GARTNER CSO 👋 We’re live at Booth 401 talking all things revenue AI, pipeline, forecasting, coaching, and how modern GTM teams are driving more predictable growth with Gong. 🏓 AND because Vegas needs a little competition… The first 6 people to repost this post and show us at the booth will get a free pickleball paddle set. Win more with revenue AI... On the sales floor 🤝 and on the court.

COACHING THAT MOVES DEALS FORWARD ✅ Introducing Gong x Accord. Now, you can turn coaching insights into customer-facing action plans, automate follow-through, and operationalize what top reps do best - without adding more admin work to your team. Here’s what’s new for Gong customers: ✨ Coaching that goes deeper. Gong already shows you what’s happening in deals. Accord layers your team’s specific playbooks on top - so coaching recommendations are tied to your methodology, not just the call. ✨ Insights that become deliverables. Reps can now turn Gong conversation intelligence into a customer-facing Mutual Action Plan in minutes - one that reflects the buyer’s actual priorities and timeline, not a generic template. ✨ Admin, handled. Gong + Accord AI agents take prep and follow-through off your reps’ plates, cutting meeting prep from 90 minutes to five and keeping CRM updates, recaps, and deliverables moving automatically. Learn more: https://lnkd.in/giauMjG9

MY TOP 5 HORROR MOVIES 1. "We decided to go with a competitor." 2. My champion leaving the company 3. A forecast commit slipping at EOQ 4. "Hi {First Name}" 5. Updating CRM

BUYING AI WITHOUT A CLEAR EVALUATION FRAMEWORK? That’s how companies end up with expensive regret. In his latest Forbes article, Gong Co-Founder & CPO Eilon Reshef breaks down how leaders should evaluate enterprise AI investments beyond the hype cycle. A few key takeaways: ⚡ Evaluate whether AI improves decision-making - not just productivity ⚡ Prioritize systems grounded in trusted, proprietary business context ⚡ Watch out for “AI slop” that creates more noise than signal ⚡ The best AI investments compound through adoption and data over time As AI buying accelerates, the companies that win won’t be the ones adopting the most AI. They’ll be the ones adopting the *right* AI. Read the full Forbes piece here: https://lnkd.in/ekg_ZaWS

SEE YOU IN VEGAS We're heading to the Gartner CSO & Sales Leader Conference. Stop by Booth 401 to talk all things revenue AI, pipeline, forecasting, coaching, and what’s next for modern revenue teams. And don’t miss two can’t-miss sessions from Gong leaders taking the stage: Craig Hanson will share how revenue teams can move beyond disconnected AI tools to orchestrate the entire customer journey with connected signals, decisions, and actions. Simon Frey will break down how top GTM orgs are designing AI-powered revenue architectures that drive repeatable growth, stronger operating rhythms, and measurable business impact. Learn more: https://lnkd.in/g-Fhz8sQ