ATTN Agency

We're #hiring a new Senior Facebook Campaign Manager (Media Buyer) in United States. Apply today or share this post with your network.

Our team is running a TikTok account structure that features GMV Max + Video Views setup for one of our clients. They track through Triple Whale, which also gives them post-purchase survey attribution (via KnoCommerce). From Sep 6–9, we only ran VV + GMV Max (no other conversion campaigns, with a 24-hour buffer to avoid attribution contamination). Here’s what the PPS showed on a 1-day window: -> A customer clicked a Google brand ad after searching “brand name.” PPS answer: TikTok -> A customer typed the brand name directly, then purchased. PPS answer: TikTok -> A customer typed the brand URL into their browser. PPS answer: TikTok Over the last 3 days, 20+ customer responses show the same behavior: 1. They discover the brand on TikTok. 2. Then they search for it and buy. This setup delivered 8.28x ROAS because VV campaigns are (in case of this client, but overall always consistently cheaper) 77% cheaper on CPMs than purchase-optimized campaigns, while still reaching in-market audiences. This test was designed to provide insights into how upper-funnel campaigns are driving conversions and inform what creatives we put into those campaigns. And so far it’s working. As a key note, all winning videos clearly mentioned and showed the brand name right up front. That consistency drove brand recall, search intent, and purchase behavior. #tiktok #tiktokads

IT'S OFFICIAL! ATTN Agency is Digioh's first-ever Certified Agency Partner! 🙌 We've been building this program quietly with 5 select partners for a little over a quarter now No tech to support it (yet) - we just rolled up our sleeves, listened to our partners and their clients, and began building while managing the expectation that there will be bumps along the way I don't know of any other SaaS company that's launched a Certification track so quickly and efficiently And the best part? ATTN's client that they got Certified through is already seeing INSANE ROI just a few weeks since launching 🚀 On top of that, the ATTN team now has a new service offering they can bring to all their clients that has a massive impact on list growth, customer data capture, conversion rates, AOV, and retention revenue 🤑 While I'm almost always a "the more the merrier" guy, in this case, we are being very selective about who we partner with for this program If you're an ecomm agency working with $10M+ GMV brands and you're interested in learning more about our Certification program, shoot me a note 📲 A couple quick shoutouts: - Miranda Mattson, Nikki Dickison, and Andrew Buckley〽️ at ATTN for not only crushing it in the Certification process, but also for providing invaluable feedback as we look to build this program with a partner-first approach. Super excited to get our case study on our first shared brand out into the wild! - Rishi Shah, Val Geisler, and Allison K. for being my internal partners to get this off the ground. One of the things I love most about Digioh is how we don't make excuses to get things launched. This program is a great example of that (and we have plenty of new additions to it that will make it even more efficient, scalable, and valuable to our customers and partners alike) 🙏 More details to come on our Certification program soon. For now, THANK YOU, ATTN team!

Grateful for all the work our team and the team at Digioh put into making this happen!

ATTN Agency X MNTN Officially official.

July is over… so let me ask you: Are you ready for Black Friday? For the past four years, I’ve worked with the team at ATTN Agency to create a monster of a document—our annual Q4 Planning Guide. It outlines month-by-month strategy by channel, highlights key dates, and includes templates, timelines, and action items. It’s a beast. But it’s necessary. And we get it into our clients’ hands in July for three big reasons: 🧠 Planning ahead is planning for success Audience building, awareness campaigns, and account-wide testing need to happen now - not in November. CPMs will only rise until they fall off a cliff after Christmas. If you want to win BFCM, you need a comprehensive strategy that starts today. 📅 Setting expectations saves time (and budget) Creative production takes time. Video assets. Static assets. Emails. MMS. Postcards. It all takes time! For example, if you want promo videos live in November, they need to be shot and edited in October, so the idea needs to exist in September. That means your promo calendar should be finalized by the end of August. FYI: tomorrow is August 1st! 🤝 Protect your team’s time Agency teams are already stretched thin - and last-minute chaos only adds fuel to the fire. Platforms are more complex, campaigns are more fragmented, and your success relies on coordination. Shared timelines, clear expectations, and early deliverables are how everyone wins. So again, I ask: Are you ready for Black Friday? Because your competition is.

We are Hiring: Strategy Isn’t Just Brainstorms and Briefs — It’s Performance Magic If you're the kind of person who loves turning business goals into real marketing performance, and you're ready to work across clients, channels, and some very sharp minds — this one's for you. The Accounts Team at ATTN Agency is hiring an Associate Brand Strategist — and this isn’t some coffee-fetching, make-the-PPT-pretty kind of role. You’ll: 📈 Help shape strategy for eCommerce brands across paid media, message marketing (email/SMS), paid social, search, programmatic, and CTV 🧩 Build client briefs, campaign recaps, and performance insights that actually mean something 🤝 Partner with client-side creative teams to ensure campaigns are aligned and optimized from idea to execution 🧠 Collaborate closely with internal media experts (like our senior media strategists and digital marketing managers) to deliver integrated performance across platforms 🚀 Grow fast by working directly with our Director of Accounts and other experienced marketers who love digging deep and thinking big This role is perfect for someone who’s organized, curious, data-comfy, and not afraid to say, “Wait — why are we doing it that way?” (We love that question.) We work remotely, but we don’t work alone. We talk constantly, test bravely, and celebrate the strange wins that deliver real results. Ready to build the kind of strategy that goes beyond the playbook? 🔗 Apply here: https://lnkd.in/gSBZ_wkQ #Hiring #MarketingJobs #StrategistRole #ATTNAgency #ClientStrategy #DigitalMarketingCareers #PerformanceMarketing