AirOps

🇫🇷 Next stop: Cannes! ☀️ The AirOps team will be making their Cannes Lions International Festival of Creativity debut: on panels at Brand Innovators, hosting two catamaran soirées, and co-hosting a beachfront happy hour with Anthropic. Five days of conversations with global leaders about brand & marketing, AI search, and what comes next. If you'll be on la Croisette, we'd love to meet you! Join us: https://cannes.airops.com/ #CannesLions

Most marketers think social doesn't move AI search rankings. It does. Here's the data: YouTube just surpassed Reddit as the top social driver of AEO authority. AI engines index video transcripts, visual context, and creator credibility -- all signals that determine who gets cited in ChatGPT, Perplexity, and Google AI Overviews. We built something to solve this with Linqia, the leading independent influencer marketing agency in the US. The Linqia x AirOps AEO Optimization Suite gives brands: • AI Search Intelligence: see exactly what questions are being asked and where you're missing • Content gap analysis: prioritized opportunities to increase citations • Influencer-powered AEO content: creators briefed on your highest-value AI search queries Winning AI search now means showing up 𝘦𝘷𝘦𝘳𝘺𝘸𝘩𝘦𝘳𝘦. This partnership now brings influencer content into the equation. Read more about it here: https://lnkd.in/gsBCBDk6

If you’ve created content with AI, you’ve run into hallucinations, broken links, and shallow research. That’s why we’ve partnered with Parallel Web Systems: to ensure your content’s sources are recent, high-quality, and fact-checked. All essential to win AI search. The best part? Parallel’s team uses those exact AirOps Playbooks to drive their own organic growth: → +130% AI citation rate and +165% brand citations → +42% share of voice in their category → +25 net-new prompts that now mention Parallel The best dogfood is the kind that drives pipeline. Parallel’s web intelligence APIs are available to every AirOps user today, including Playbook templates for blog creation and refresh. Read the full story and try the templates in the link below.

This Thursday, meet Quill and see what it can do. Join Amr Shafik, Melanie Dell'Olio, and surprise guests at 3pm ET for a closer look at how it works. Quill helps teams move from “we found an AI search visibility gap” to “we fixed it.” 𝗛𝗲𝗿𝗲’𝘀 𝗵𝗼𝘄: 1. It monitors how your brand shows up 2. It spots what needs to change 3. It helps ship the work Quill helps execute the work to improve your visibility, then learns from every result so the next run gets sharper. Save your spot to see it in action this Thursday: https://lnkd.in/efjDHVeJ

AirOps Next is now available on demand. Every session, all in one place. 𝗛𝗲𝗿𝗲'𝘀 𝘄𝗵𝗮𝘁 𝘄𝗲 𝗰𝗼𝘃𝗲𝗿𝗲𝗱 𝗼𝗻 𝗠𝗮𝘆 𝟭𝟯: → Alex Halliday on how AI is reshaping discovery, and why the marketers who move now get to write the playbook → A live first look at the new AirOps and the debut of Quill with Amr Shafik and Dillon Hong → Kevin Indig on 1M+ AI answers and what actually drives citations → Airbnb's Antoine Sochat on offsite content strategy at scale, with Ashland Stansbury → How Anthropic's Austin Lau went from 150M to 7B -- with Eoin Clancy → The Art of Storytelling: Kyle Poyar on why great narrative is the scarcest resource in marketing right now → The New CMO Mandate with Christy Roach, Ashley Kemper (PandaDoc), and Kexin Chen (former Harvey) → Brand in the AI era with Jessica Rosenberg, James Hurst (HelloFresh), Paul Jun (Ramp), Leland Maschmeyer (COLLINS), and Kira Klaas (former Brex, Notion) → Growth tactics that actually scale with James Pastan (former Framer), Noah Adelstein (Netic), and Will Gao (Ploy) → Real Quill deployments from Bridget Nelson (Chime) and Tara Robertson (Bitly) with Bryan Connolly Watch all of it here: https://lnkd.in/exJqRyzA

That's a wrap on AirOps Next Conf! 200+ marketing leaders and practitioners in one room for our first-ever owned conf. From C-suite marketing leaders to builders and strategists. Everyone asking the same questions. Here’s what we kept hearing from those who attended: ➡️ 𝗡𝗼𝗯𝗼𝗱𝘆 𝗵𝗮𝘀 𝘁𝗵𝗲 𝗽𝗹𝗮𝘆𝗯𝗼𝗼𝗸 𝘆𝗲𝘁. Even the leading model providers are planning 2-3 months out. That’s the horizon everyone is working with right now. ➡️ 𝗕𝗿𝗮𝗻𝗱 𝗶𝘀 𝘁𝗵𝗲 𝗻𝗲𝘄 𝗺𝗼𝗮𝘁. AI search rewards trust, authority, and genuine information gain. The performance-marketing decade is over. AI marketing leans heavier on brand, audience, and earned credibility than SEO ever did -- and cranking out slop is easier than ever, which means substance is the only real differentiator. ➡️ 𝗧𝗿𝘂𝘀𝘁 𝗰𝗼𝗺𝗽𝗼𝘂𝗻𝗱𝘀. The top 10 sites across most categories capture nearly 50% of all AI citations. Rankings matter. Trust matters more. Case in point: Airbnb went from last to first in the "Things to Do in Paris" topic cluster in a single month -- 42x lift in mention rate -- by pairing on-site content with targeted third-party citations. The channel moves fast when you work both sides. ➡️ 𝗧𝗵𝗲 𝗳𝘂𝘁𝘂𝗿𝗲 𝗶𝘀 𝗮𝗴𝗲𝗻𝘁𝗶𝗰. We launched Quill, AirOps' first AI agent captain. And the conversation kept circling back to agents doing the work. AI-native companies and companies bolting AI onto existing orgs are operating at drastically different altitudes -- and the gap is wider than most people expect. ➡️ 𝗖𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗶𝘀 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗲𝗮𝘀𝗶𝗲𝗿. 𝗪𝗶𝗻𝗻𝗶𝗻𝗴 𝗱𝗶𝘀𝘁𝗿𝗶𝗯𝘂𝘁𝗶𝗼𝗻 𝗶𝘀 𝗴𝗲𝘁𝘁𝗶𝗻𝗴 𝗵𝗮𝗿𝗱𝗲𝗿. When slop is infinite, storytelling, brand, and substance is the differentiator. A massive thank you to our speakers who shared their time and knowledge, the AirOps team for their herculean contributions in making both the launch and this day happen, and of course our customers for believing in what's possible with our partnership! We’re launching the full videos from each talk early next week. Stay tuned!

You know AI search is here. You know it's important. But you don't have the right way to solve it. Until now. Today, we’re launching Quill. Quill is your agent captain that watches how your brand shows up across AI search, proactively spots where you're losing ground, and ships the work to fix it. Your team stays in the driver's seat. Quill executes the work. Teams at Asana, Rippling, Bitly, and Chime are already running with it. Today it's live for everyone. Link in comments.

Wake up, babe - the Next Conf agenda just dropped 📆 A full day in NYC on May 13. Doors at 8:30am, opening keynote at 9:15, sessions and panels through the afternoon, and a reception to close it out. Mark your calendars and see you there! https://lnkd.in/ehdtCXD3

If you're still measuring AEO like SEO, you're missing the point. Traffic isn't the scoreboard anymore. Visibility, mentions, and citations are. Next Wednesday we're joined by Aja Frost from HubSpot to break down what's actually working in AEO right now, and what's fueled HubSpot's success. We'll cover: → Shifting reporting from traffic to visibility, mentions, and citations → The content patterns AI engines reliably cite (question-based headings, FAQs, TL;DRs, original stats) → Building around real buyer prompts instead of broad keywords → When to refresh vs. create new pricing, comparison, and use-case pages → Why LinkedIn, Reddit, and YouTube belong in your AEO strategy 📅 Wed, May 6 🕒 2:00 PM ET 💻 Live on Zoom (recording available) Save your seat 👉 https://lnkd.in/gzCqw_rD