Clubs don’t struggle to find fans, they struggle to make it easy for them. Stamford AFC are taking a step forward there. A club with ambition, and a fanbase at the centre of it. We're excited for all that's to come in the 2026/27 season.
Fanbase
Software Development
Edinburgh, Scotland 4,130 followers
The world’s first sports fan operating system purpose built for back office teams.
About us
Our mission is twofold: to work with sports organisations to build a sustainable, profitable and engaged fanbase while also helping fans feel recognised and valued by their clubs.
- Website
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http://www.fanbaseclub.com
External link for Fanbase
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- Edinburgh, Scotland
- Type
- Privately Held
- Founded
- 2021
Locations
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Primary
Get directions
60a George Street
Edinburgh, Scotland EH2 2LR, GB
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Get directions
50 Victoria Street
London, England, GB
Employees at Fanbase
Updates
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£250,000 from memberships. That’s what Raith Rovers Football Club have built. What’s interesting is they didn’t start from zero. The demand was already there. Supporters cared, people were signing up, but behind the scenes it was harder to scale than it should have been. So yes, they made it easier to join. Automated payments, simplified the process and removed the friction for supporters. But the bigger shift was how they talked about it. Membership stopped being something you get and became something you’re part of. That’s where things changed and the club unlocked one of the their biggest income streams. We’ve broken down exactly how they did it over on The Clubhouse. https://lnkd.in/ehJhTW3g
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East Fife Football Club are taking a step forward ahead of the 2026/27 season. We’re pleased to be partnering with the club as their Official Ticketing Partner. Founded in 1903, East Fife have a proud history. Now the focus is on how that experience evolves for supporters at Bayview. Bringing ticketing, communication and fan engagement into one place, with a simpler, more flexible way for fans to buy, attend and stay connected. Looking forward to working together across the new season.
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Torquay United Football Club aren't your average non-league club. 127 years of history. The highest attendances in the National League south. Averaging almost 4,000 through the gate last season. We're proud to be working with the club as their Official Ticketing Partner. Together, we’ll be launching a dedicated, club-branded app, bringing ticketing, communication and fan engagement into one seamless, supporter-first experience. A big step forward off the pitch. Excited for what comes next 🤝
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Jack Northover has been with Rochdale since the 1960s. He took on the kitman role just to be closer to the club he loved. He turned down Manchester United because there was only one club for him. He’s seen everything. The highs, the lows, the uncertainty, and now this at Wembley yesterday. It felt like the kind of moment that belongs to a town, not just a team. Congratulations to Rochdale Association Football Club and everyone who got them over the line yesterday: management, players, staff and supporters.
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We’re delighted to be working with Farnham Town Football Club as their Ticketing & Fan Experience Partner. Harry Hugo and the team are doing things differently. Openly, ambitiously and with a clear understanding of where the game is heading. If you've followed their recent playoff run, you'll see a club not just interested in selling more tickets, but in creating an experience fans want to be a part of. We’re looking forward to building alongside them.
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Rochdale Association Football Club took the opposite approach this season. For most clubs, membership schemes come loaded with complexity. Tiers, perks, early access, loyalty points. Rochdale kept it simple. One tier and one price. Pay £5. Save £5 on every match ticket. The value for fans was obvious. For the club? Hundreds of casual supporters became known, contactable fans. Make it easier to say yes and you’ll be surprised how many people will. You can read the full case study in The Clubhouse: https://lnkd.in/ehJhTW3g
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Hashtag United have redefined what it means to build a football club. From day one they've understood something that most clubs are still catching up to: storytelling drives attention. We’re proud to be partnering with Hashtag United as their Official Ticketing Partner, helping connect their digital audience with the matchday experience through ticketing, communication and fan engagement. Excited for what comes next 🤝
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Weston-super-Mare AFC are building something. Not just on the pitch, but in how they connect with their supporters. We’re proud to be partnering with the club as their new Official Ticketing Partner, bringing ticketing, communication and fan engagement into one place. This is about making things simpler. Simpler for fans to buy, attend and stay connected to their club way beyond the 90 minutes. With new membership opportunities and more ways to reward supporters, this is another step towards a more connected and sustainable model for the club. Looking forward to working closely with everyone at Weston-super-Mare as they continue to grow.
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Back in the Premiership and building for what comes next. We’re proud to be partnering with St Johnstone FC at a pivotal moment for the club. This is about much more than ticketing. Together, we’ll be delivering a fully integrated ticketing & fan experience platform alongside a new official St Johnstone mobile app over the course of the season. So watch this space. A big step for the club. A big step for Fanbase. Welcome to the platform 🤝
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