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Google Trends Looker Block

Unlock global search insights and rising trends with Google Trends data in Looker.

This Looker block provides comprehensive insights into global search behavior by integrating the Google Trends Public Dataset directly within your Looker environment. It is designed to facilitate the discovery of viral topics, SEO opportunities, and consumer intent by analyzing both search popularity and growth velocity across the globe.

The block leverages the publicly available bigquery-public-data.google_trends dataset in Google BigQuery. Access to this public dataset eliminates the need for any initial data export or complex setup.

• Access Google Trends Public Data: Google Trends data is readily available in Google BigQuery, updated daily with both "Top Terms" and "Rising Terms."

• Discover Global Insights: Seamlessly analyze data from the US (Designated Market Areas) and International regions (Countries) in a unified view.

• Explore Popularity & Velocity: Dive into comprehensive search metrics. Distinguish between established popularity (Score) and viral growth (Percent Gain) to identify breakout trends before they go mainstream.

• Visualize with Dashboards: Connect your data to Looker and leverage our suite of pre-built dashboards. Navigate these dashboards to visualize "Trending Terms," "Global Overviews," and deep-dive "Term Analysis" across time and regions.

For initial guidance on the dataset, refer to: Google Trends on BigQuery.