Approved to build the kind of banking Canadians actually need. ✅ All in on Canada. All in on Canadians. 🍁
Today, EQB secured final regulatory approval for the acquisition of President's Choice Financial – an extraordinary milestone for EQ Bank and a turning point for the future of Canadian banking. The pace of this approval has been remarkable, and it speaks to what’s possible when there is a shared commitment to strengthening competition and innovation. We thank Minister François-Philippe Champagne, OSFI, the Competition Bureau and the whole federal government for their diligent review. It is a powerful signal of Canada’s commitment to strengthening the economy and advancing towards a more competitive, innovative financial system here at home – one we’re proud to help build when the transaction closes this summer. This afternoon at Canadian Club Toronto, I spoke about Canadian banking being at an inflection point. Today feels like proof that Canada is ready to choose a better path – one that puts more choice and financial momentum in the hands of Canadians. By bringing together EQB, PC Financial, and the power of Loblaw Companies Limited PC Optimum ecosystem and national reach, we have the opportunity to build something genuinely different at scale. Not incremental change – but a modern banking experience that better connects saving, spending, borrowing, payments and rewards in ways that create meaningful, everyday value for Canadians. This is a historic milestone for our team and the industry, but it’s also something more than that. It’s a reminder of what is possible when we think bigger, move with purpose, and execute with discipline. A new era in Canadian banking is within reach, and EQ Bank intends to lead it. Read more: https://lnkd.in/eiuVBVz4